Owned P&L on a $400M+ brand and built a 5-year innovation strategy to deliver $150M

Led growth of Downy Unstopables to be the fastest growing brand by its second year out of all CPG brands since 2003 with a 344 $ IYA in sales

Started a company that achieved profitability within the first year, established multiple B2B contracts, with hundreds of members, staff of 18 and growing

Created an innovation strategy that grew the business more than it had in the previous 4 years

11 years of progressive experience on over eight brands at Procter & Gamble

Thanks for visiting my website. As you scroll down you will see samples of my work. This gives an overview of what I accomplished in my 11 years of progressive experience at Procter and Gamble and five years as Co-founder, Head of Marketing and Product, and advisor of Gain Life (www.gainlife.com). Please contact me via email (majid@majidb.com) or phone (513-658-3507) with any questions, or to learn more about my approach to marketing and product innovation. Enjoy!

TV Commercials and Videos

Print/Sales Flyer

Bounce Print
Downy USH Print
Navi Print
DownyDolce
ManUPflyer
Bounce Print 2
Downy Elle Print
Downy USH Print 3
Image Suav
coupon
manupemployer
EllePrint2
Downy Free Print
KaleidUSH
UnstopPrint
LMB

Digital Marketing

Jimmy
USH digital
Infusionsdig
Jimmy 2
Kimmel Digital
infusionsdig2
Downy Free
ManUP
manup2

In-store Marketing

Dolce transition............
Flower
infusionstot
Bounce In-store 2
neckinfusion
infusionsshelf
AF In-store.......................
AF Total In-store
Infusionsslide

Packaging Artwork

Unstopables
Downy Infusions
BounceMen
Club Bounce
bouncebursts
Unstopabless
Unstopabless
BackofMen

Product Management

BabyFresh
Sensitive
NaviProduct
Clean'NGo
SensitiveThick
manupproduct
Luvs
Swipers

Website Development

Downy Website
manupweb
Navi Website
manupweb2
DownyWeb
gainlife

Design

Dolce Style Guide
bouncestyle